Category Archives: Marketing

How to have the Post Office automatically update you on people’s new addresses

What happens when you send a letter to someone and that person has moved? Your letter will automatically get forwarded for the first 12 months after the service. But you won’t get the person’s new address.
Here’s how you can have the Post Office automatically send you the new address: Just place “Address Service Requested” on [...]

Here’s an out-of-the-box way for unemployed attorneys to get new clients

There are now all sorts of articles about how lawyers have lost their positions. Carolyn Elefant has detailed the problem in Legal Blog Watch as has Bruce MacEwen in his Adam Smith, Esq., whom she cited.
As they noted, some out-of-work attorneys have started volunteering to do pro bono work as a way to keep busy and to keep their morale up.
Some time [...]

Out-of-the-box marketing: Listing fixed fees for writing appellate briefs

We’ve all heard about setting fixed fees for certain kinds of litigation. But this is the first time that I’ve seen a site in which an appellate firm lists a schedule of its fees for certain kinds of work.
For instance, the firm, The Bartlett Law Firm, APLC,  lists its fee for writing a principal brief [...]